Digital Marketing Specialist
Czech Republic
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Google Search Console, Google Analytics, Looker Studio
Ahrefs, Screaming Frog
Google Ads, Autohotkey
On-page SEO, Off-page SEO, Content Strategy
PPC Strategy, SEO Reporting
Technical SEO, Revenue Forecasting, Budget Planning
Hungarian
English
Chinese
Czech, German
Description: Developed various AutoHotkey scripts to automate repetitive tasks, improve workflow efficiency, and enhance productivity in digital marketing operations.
After working as a specialist, I was offered to lead the team of internal and external Hungarian copywriters, correctors, translators. We completed the localisation of 55.000 SKUs within the dedicated deadline. Product and category pages, navigation, general information, legal messages, automated email messages .. name it all. We translated and localised endlessly. Sometimes even the weekends.
The team was great, the team leaders were amazing. We created processes along the workflow from receiving the items to be localised till the actual content was fired online on the dedicated place on the website.
Quality control, external colleagues payment and information flow all took place. Whereever Google Translate content appeared always made our workdays.
Forget about commercial AI tools in 2018. At some point we used ML content tool or autogenerated content tool (developed by Alza!), and it already made us know that once these tools will be developed, many content related professional will loose job or they need to widen their professional skills.
Find out my previous work experience as a Content Localisation Specialist.